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dura ace
dura ace

50 YEARS AGO, WE STARTED A REVOLUTION

In 1973, we introduced a groupset that would changed the world of road racing. Little did we know that 50 years on, DURA-ACE would still be bringing revolutionary technology to the mountain massifs of the Tour de France, Giro d’Italia and Vuelta a España.
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Take a deep dive into the Science of Speed.

Take a deep dive in all the science behind our groupsets
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